What are HealthComms?
HealthComms are health and wellbeing communications designed to help your organization more effectively inspire healthy living for the people within your organization or institution.
HealthComms are part of Aramark’s Feed Your Potential 365TM consumer health engagement campaign created to empower consumers to discover, choose and share the healthy foods (and other healthy habits) that can help them reach their potential and accomplish their best.
How can HealthComms help your organization?
HealthComms provide your organization with health and wellbeing information, ideas and inspiration from Aramark chefs, dietitians and other experts—pre-packaged so that your health communicators can easily post the most relevant and valuable food, nutrition and healthy living content through your internal communications channels.
HealthComms are ready for your organization to post in your e-newsletters and other wellbeing related internal communications. They are designed to provide an additional element to enrich your existing wellbeing communications—fitting seamlessly into your ongoing health communications plans.
What topics do HealthComms address?
HealthComms provide nutrition news you can use from Aramark dietitians, healthy cooking tips and tricks from Aramark chefs, easy to prepare at-home recipes, and a broad range of healthy lifestyle ideas from our own experts, as well as from the experts at organizations we collaborate with to empower healthier living.
Why do HealthComms make sense for my organization?
People crave food and wellbeing related information to help them live healthier lives. Recent consumer research shows that:
- 63 percent of consumers go out of their way to learn about nutrition and its impact on health
- 66 percent of consumers are interested in learning about the role food/nutrients play in their immune health
- There has been more than a 100 percent increase in the number of people following podcasts, blogs and Instagram as a source of food information
- 86% of consumers describe themselves as foodies or food enthusiasts—e.g., food gets me excited
FYP365 HealthComms provide exactly what consumers are looking for.
Why are HealthComms a valuable addition to your existing health and wellbeing communications?
Dietitian/Nutritionists and Chefs are among the most trusted sources for food and nutrition related information. Through HealthComms, as an Aramark partner, your organization has access to informative and inspiring communications from the very experts that people both trust and turn to most for insights and ideas.
Since Aramark has hundreds of chefs and dietitians, we are able to bring their experience and expertise to your organization to support your health and wellbeing goals.
What makes HealthComms a fit for your organization?
The ultimate goal of health and wellbeing communications is to motivate and excite your audience to act—to try something new, to learn something that inspires change, to hear about a healthy living idea that opens them up to bringing healthier habits into their life.
HealthComms are built to do more than inform, they are designed to motivate and engage. They provide practical ideas that can immediately make a difference, and that can keep making a difference throughout the year with interesting and varied health education and engagement content throughout the year.
How does my organization access and use HealthComms?
HealthComms give you a turnkey resource that makes health and wellbeing communication for your organization as easy as 1-2-3 (1. Copy—2. Paste—3. Post).
Choose from an extensive library of topics. Then just copy the short “caption + link” into your internal wellness communications.
HealthComms are intended to be received by individuals within your organization or institution that would normally be receiving health and wellbeing related communications.
HealthComms can be included as frequently as desired, however weekly communication is recommended to best engage your audience throughout the year.
How do we get started?
HealthComms are for use by any Aramark Partner. To get started, just reach out to your Aramark on-site manager or relationship manager and ask them to obtain a username and password created just for your organization.
Are there any limitations to how HealthComms can be used?
HealthComms may be used to reach your audience within your organization or institution (e.g. your organizations employees, students/parents) but are not for use for external marketing or external communications beyond your internal audience.
See more health news you can use from the experts.
Proudly working together
Aramark is proud to be working with the American Heart Association to improve the health of all Americans.